About This Learning Opportunity

Learn HubSpot's customer-centred inbound methodology and how to attract, engage and delight customers by building trust, delivering value and creating sustainable business growth.

What You'll Learn

Understand inbound methodology; develop a customer-centred inbound strategy; use the flywheel model to support business growth; establish shared organisational goals; develop buyer personas; understand the buyer's journey; attract and engage prospects; and build lasting customer relationships based on trust and value.

Who Is This Learning For?

Suitable for: Young job seekers, entrepreneurs, small-business owners, marketing professionals, sales professionals, customer service teams, business development professionals and managers.

Suitable for young job seekers, entrepreneurs, small-business owners, marketing professionals, sales professionals, customer service professionals and managers who want to understand customer-centred business growth.

Career relevance: Develops customer-centred business, marketing, sales and service knowledge relevant to digital marketing, sales, customer service, business development, entrepreneurship and management roles.

Before You Start

Prerequisites: No formal prerequisites. The course introduces the fundamentals of inbound methodology and is suitable for learners new to the concept.

Enrolment: Create a free HubSpot Academy account to access the course, track progress, complete the certification exam and retain the certification.

Access notes: Free online certification course through HubSpot Academy. A free HubSpot Academy account is required to access the complete certification experience and retain the earned certification.

Cost & Certificate

Learning cost: Free to Learn

Certificate type: Free Certificate

Certificate details: Free HubSpot Academy Inbound Certification awarded after successfully passing the certification exam.

Certificate cost: Free

Provider recognition: Official professional certification provided by HubSpot Academy.

Accreditation: HubSpot Academy provides professional certifications that learners can add to their professional profiles. The Inbound Certification is earned after successfully completing its certification assessment.

PNG & Pacific Suitability

Relevant to Papua New Guinea and Pacific Island businesses and professionals seeking practical approaches to attracting customers, understanding customer needs, building trust, improving customer relationships and supporting sustainable business growth.

Low-bandwidth suitability: No

Offline learning support: No

Learning Access & Support

Delivery: Online

Learning format: Self-paced online certification course with lessons, videos, quizzes and certification exam

Language: English

Internet: Internet connection required for lessons, videos, quizzes and certification assessment.

Device requirements: Internet-connected computer, tablet or compatible smartphone. A desktop or laptop computer is recommended for the certification assessment.

Learner support: HubSpot Academy provides course resources, certification guidance and supporting Academy resources.

Trust & Disclosure

WebsoftPNG Learning is a learning discovery and guidance service. Courses listed in our catalogue are provided by their respective learning providers unless specifically stated otherwise.

Course availability, pricing, certificate options, schedules and provider requirements may change. Please confirm the latest information on the provider's website before enrolling or making a payment.

Use the information provided by WebsoftPNG Learning as a guide and review the provider's current course information before deciding to enrol or purchase.

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